About Our Company & Experts

Our Story

Founded in 2018, Neon Shore emerged from a vision to bridge the gap between business challenges and innovative solutions in the dynamic Singapore market. Our founders, recognizing the unique needs of both startups and established enterprises, set out to create a consultancy firm that combines deep local expertise with global best practices.

Over the years, we have evolved from a small team of passionate consultants to a comprehensive business advisory firm, serving over 200 clients across various industries. Our growth reflects not just our success, but the trust our clients place in our ability to deliver measurable results.

Today, Neon Shore stands as one of Singapore's premier consultancy firms, known for our innovative approach, client-centric methodology, and unwavering commitment to business excellence.

Our Mission

To empower businesses in Singapore and beyond with strategic insights, innovative solutions, and actionable guidance that drives sustainable growth and competitive advantage in today's dynamic marketplace.

Our Vision

To be the leading business consultancy firm in Southeast Asia, recognized for transforming businesses through strategic excellence, innovation, and unwavering commitment to client success.

Our Core Values

The principles that guide everything we do

Excellence

We strive for excellence in every engagement, delivering solutions that exceed expectations and drive meaningful results.

Integrity

We conduct business with the highest ethical standards, building trust through transparency and honest communication.

Innovation

We embrace new ideas and technologies, constantly evolving our methodologies to stay ahead of industry trends.

Collaboration

We work closely with our clients as partners, combining our expertise with their industry knowledge for optimal outcomes.

Meet Our Experts

Experienced professionals dedicated to your business success

David Lim

Senior Partner & Founder

With over 15 years of experience in strategic consulting, David has led digital transformation initiatives for Fortune 500 companies across Asia. He specializes in business strategy, operational excellence, and technology integration.

MBA, INSEAD Certified Management Consultant

Sarah Wong

Financial Advisory Director

Sarah brings 12 years of investment banking and financial planning expertise to Neon Shore. She helps businesses optimize their financial strategies, secure funding, and achieve sustainable growth through sound financial management.

CFA Charterholder MSc Finance, NUS

Michael Chen

Startup & Innovation Specialist

A serial entrepreneur turned consultant, Michael has founded three successful startups and now helps other entrepreneurs navigate the challenges of building and scaling businesses in the competitive Singapore market.

Entrepreneur in Residence MBA, Stanford GSB

Our Approach

How we work with clients to achieve exceptional results

01

Discovery & Analysis

We begin with a comprehensive assessment of your business, understanding your challenges, goals, and market position through detailed analysis and stakeholder interviews.

02

Strategy Development

Based on our findings, we develop customized strategies that align with your business objectives, leveraging our industry expertise and proven methodologies.

03

Implementation Support

We work alongside your team to implement solutions, providing hands-on support, training, and guidance to ensure successful execution and adoption.

04

Monitoring & Optimization

We continuously monitor progress, measure results, and optimize strategies to ensure sustained success and long-term value creation for your business.

About Neon Shore